BMC Report – Big Data and Retail
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BMC Report – Big Data and Retail

This report cuts through the vastness of big data’s potential and shows which opportunities have the greatest near-term potential, which take more effort but may be worth considering and which are perceived as hardest to execute today and least certain to produce results. To provide additional guidance, most of the applications are discussed in detail, describing the problem addressed, the opportunity available, and the actions needed to produce measurable results.