RIS News WP Pricing Intelligence Goes to War
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RIS News WP Pricing Intelligence Goes to War

It is significant to note that more than one-fifth of retailers (22.6%) currently have pricing intelligence tools and are actively using them. This is surprising because most of the retail technology studies done in the last 18 months do not even mention pricing intelligence or dynamic pricing as an area of examination, which means it has largely been adopted in stealth mode by savvy retailers who have clearly gotten a jump on their competitors.